From October 4-7, 2015, I attended the High Ed Web conference in Milwaukee, WI.The conference was created by and for higher education Web professionals. Programmers, marketers, designers and other types of web professionals attend this yearly event. Most of the sessions focus on explorling the unique Web issues facing colleges and universities and how to overcome them.

This year’s speakers were Bill Nye and Scott Stratten.

Bill Nye (yes, the “Science Guy”) is a scientist, engineer, comedian, author, and inventor. While working on the Science Guy show, Bill won seven national Emmy Awards for writing, performing, and producing. The show won 18 Emmys in five years. Bill currently speaks at colleges regularly, appears on news and television about a variety of topical science matters and remains the CEO of the Planetary Society, the world’s largest space-interest group. He fights to raise awareness of climate change and the value of critical thinking, science, and reason. Through all his work, Bill hopes to inspire people everywhere to change the world.

Scott is the president of Un-Marketing, and an expert in viral, social, and authentic marketing. He now has over 175,000 people follow his daily rantings on Twitter and was named one of the top five social media influencers in the world on He has written four best-selling business books

This has been my 4th year attending, and I always learn a lot about web trends in Higher Education. This year has been no different.

About HighEdWeb

The Higher Education Web Professionals Association (HighEdWeb) is an organization of Web professionals working at institutions of higher education. Their mission is to “strive to advance Web professionals, technologies and standards in higher education.” To that end, HighEdWeb joined forces with WebDevShare in 2004 to create an annual international conference where the community can come together to learn, share and network. The Association also runs a series of smaller, targeted regional conferences around the United States.